Tag Sunderland

Supercharge Your Social Media

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Hello, Creatives!  Jay here.  Earlier this month, I held my first ever free social media class in the City of Sunderland; “Social Media 101”.

Social Media

If you live near Sunderland, UK, feel free to join – “Social Media 101” is every 2nd Wednesday of the month, held in Holmeside Coffee.  It’s informal, and a change to learn from each other over good coffee & good food.

I’ve been teaching “Introduction to Social Media” at the University of Sunderland since January this year (given the opportunity to branch out from radio production), and it’s been a really rewarding experience.   I’ve both learned [and taught] a great deal about the theories behind how to increase engagement across your social media platforms.

A very quick Google will help you pick up dozens of skills for getting the most out of services; Twitter, Facebook, Instagram.  Here’s my first contribution to that online conversation.

1)  “Reply All”

If you haven’t heard of internet heavyweight Gary Vaynerchuck, now’s the time.

This talk by Gary Vaynerchuck may be from 2011, but it’s probably one of the most important speeches you can ever watch about social media engagement:

 

If people are talking about you, your creative projects, or your products, social media exists for you to take advantage of that.  We’re at a unique point in history where you can interact with people like never before.  Take advantage of that.  And if they’re not, join in those online conversations.

Continue reading “Supercharge Your Social Media” →

Jay’s Say – A Ramble, and a Reveal

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Hello, Creatives!  It’s not often I post about me on here, but today I feel compelled to.  I’m honestly thankful for pretty much everything in life right now.

170D2383I’ll keep it brief.

So my name’s Jay, for those who don’t know me.  I’m the guy who runs 99% Perspiration – the podcasts (both editing and hosting), the Facebook network, the Twitter, and this very blog.  It’s a lot of work, and I love it.  But it’s a third “job”, and it seldom gets the attention it deserves.

Continue reading “Jay’s Say – A Ramble, and a Reveal” →

Your Work Experience Experience: Gemma Hirst, ITV Tyne Tees – Day 1

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13120751_10154782571584746_1905606792_o.jpgHello, Creatives!  On her commute home from her first day with ITV Tyne Tees, emerging journalist Gemma Hirst sent us this photo…

Who wouldn’t be excited with a pass to ITV’s building, right?

Let’s back up a bit.  Here at 99% Perspiration, we want to make sure that you make the most out of your work experience placement, so we’ve asked a few key bloggers to document their “work experience experience”, and share it with us; the good, the bad, and the ugly.

Continue reading “Your Work Experience Experience: Gemma Hirst, ITV Tyne Tees – Day 1” →

Your Work Experience Experience: Gemma Hirst, ITV Tyne Tees

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12711148_10154548050454746_2161477098461425046_oHello, Creatives!  In their 2015 survey, the UK Creative Media Workforce Survey revealed that 77 per cent had done unpaid work experience – which is a staggeringly high number.

Here at 99% Perspiration, we want to make sure that you make the most out of your work experience placement, so we’ve asked a few key bloggers to document their “work experience experience”, and share it with us; the good, the bad, and the ugly.

(Also, see Tim John’s article on tips for how to make the most of, and not screw up, your work experience placement.)

This coming Wednesday, Gemma begins her three-day work experience with ITV Tyne Tees.  Not only will Gemma be shadowing members of their news team; writers, bulletin readers, editors…  She’ll be getting hands-on experience, helping film & edit ITV’s journalistic content.

Currently the Culture Editor for young writing start-up Kettle Mag, amongst writing for many online publications, Gemma is in her final year at the University of Sunderland’s Journalism BA.

Vlog one; Gemma explains how she snagged work experience with ITV’s journalism team, explains her passion for journalism, and enthuses about what lies ahead at ITV.

To find out more about Gemma Hirst, you can check out her blog, and check back with 99% for Gemma’s next vlogs.

Want to share your work experience opportunities with us?  We’re keen to share your stories; get in touch via our Twitter, @99Podcast.

nyf-gold-award-jay-sykes-circle-crop1And, as always,
Stay productive, stay awesome!

Jay Sykes
Executive Producer, 99% Perspiration

Meet Stephanie Chungu.

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I was 14 when I told my parents I didn’t want to do the family route and study science.  I finally admitted them I wanted to write and it freaked them a bit, because they didn’t know how to get me where I wanted to be, whereas in pharmacy/nursing they know people.

You can consider me the black sheep in the family if you will. Myself and my cousin both take media courses – herself journalism and me studying Broadcast Media Production.

I won’t lie, I was scared breaking out in the media industry.  Taking an easy route into a job wasn’t what I wanted to do and I wanted a challenge.  Since joining Spark Sunderland in 2013, I’ve clocked up a whole calendar of hours (I’ve stopped counting since 150) of radio, and working behind the scenes.  I love doing it.  I love choosing the songs for playlist for my Urban Show on a Monday, choosing what content I should put in my daytime show, being in control of all the specialist programming, I just love it.

steph chungu

 

But the one thing that bothers me?  I’m one of the seven ethnic minority in the station. Media is not solely focused on BAME [Black and Ethnic Minority], and many just assume to put us in the Urban setting.

12874276_594724077360426_1486337790_o.jpgSo, when given the chance to go down to London to attend a masterclass held by BBC Radio 1 and 1Xtra, I jumped at the chance.  It was a masterclass hosted by creative access, a programme committed to providing the best advice, experience and internship for BAME industry beginners.



The first day in London, I panicked.  Well, of course I did, I was in King’s Cross and was about to burst into tears because I didn’t have enough money to catch the tube home.  Oh how stupid I was, thinking that I could be so comfortable down in London on my own.

Eventually, I got to my aunt’s house.  And my cousin was so excited for this masterclass that she wasn’t even going to.  “You’re going to make it, Steph, believe me.” I tried. I really did.

Screen Shot 2016-04-11 at 18.37.26.pngOn the day, I wanted to look really good.  I mean, I’m going to my future workplace, I wanted to stand out.  Before making down in London I went to Newcastle and bought a whole new outfit, that screamed “I KNOW WHAT I WANT AND I’M GOING TO GET IT.” Continue reading “Meet Stephanie Chungu.” →

Become a Reviewer in Residence at the Northern Gallery for Contemporary Art

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CuckooHello, Creatives!  This one is stolen from the lovely folk at Cuckoo Young Writers, an organisation that exists to develop emerging writing talent in the North of the UK.  If you’re interested in writing/journalism, aged 15 – 23, please read on!

The Write Life.jpg(If you’re outside North UK, or outside Cuckoo’s age bracket, there are dozens of opportunities our there, and The Write Life have compiled a handy list of top-notch places to start:  26 Amazing Writing Residencies You Should Apply for This Year.)

“Become a Reviewer in Residence at the Northern Gallery for Contemporary Art (NGCA) in Sunderland!”

Continue reading “Become a Reviewer in Residence at the Northern Gallery for Contemporary Art” →

99% Perspiration vs. Juice Festival – part 2

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Ryan Kennedy and Jay Sykes

Ryan’s the one looking goofy on the left, I’m the one with less than cool fashion sense on the right. Who even wears knitted ties?

Juice Festival blog’s Ryan Watson caught up with me over lunch to chat all things creative, and why I make 99% Perspiration.  (You can read part 1 of the interview here, where we talked about questions, interview skills and preparation.)

We chatted about networking skills, building up confidence, creative opportunities, and about the inspiration behind making 99% Perspiration.

Could you tell me about some of the challenges in building up the audience for 99% Perspiration?

sean rameswaram.jpg

Click here to listen to Sean Rameswaram, producer of Sideshow on WNYC & Studio 360, on 99% Perspiration

Podcasts do take a lot of work, a lot of time to build up – you’ve just got to keep going at it really.  I haven’t increased numbers as much as I’d originally hoped for, but I’ve increased numbers a fair bit since I began.  We’re into the thousands now, it’s taken a long time.

It’s interesting that you say numbers have not gone up as much as you’d hoped by now…

Yeah, I was hoping to have conquered the world by now.  (Jay laughs.)

Continue reading “99% Perspiration vs. Juice Festival – part 2” →

Lungs – A Call to North East Artists

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12837600_10154650097535031_2062245375_o

Lungs is an upcoming contemporary art publication based in Sunderland.  It exists to catalogue the work of emerging North East artists, and to provide a platform to exhibit to a wider audience.

With a limited print run, the catalogue will be distributed to local galleries, museums and art organisations, to serve as a reference of the innovative creative work happening on our own doorstep.

Photographer Angela Wingate is one of a team of three bringing “Lungs” together.  We asked her why this project is so important to her:

Angela Wingate Photography

“I think more than anything, we wanted to show what’s going on around here. Our curating class spent the week in London last month and the culture of the city is so arts focused.  Everywhere!  You don’t get that here.”
– Angela Wingate, Photographer & Co-Founder of Lungs

“Everyone assumes you have to travel to London for arts and culture but there is some awesome work being created in the North East.  We want the galleries and art organisations to know that before they call out to artists down south, see what’s going on right here.

62f2b5_4ce67c1b2f284b67835150f097358bfa(1)“We want the Lungs catalogue to kind of serve as a reminder… like, ‘Hey, we’re here!’  Hopefully, it will be received well and we will be able make Lungs an annual publication.  And we’re really excited.”

A call for artists based in North East UK is now open until 15 April 2016. Submission guidelines can be found at lungsproject.org.

An exhibition of a selected works will coincide with the launch of the first Lungs issue in September 2016.  To find out more about the project, you can email the team – lungs.project@gmail.com

T-Shirts
Notepads
Tote Bags
Laptop Sleeves

Want to help support us, & buy some snazzy stuff in the process?  Head over to our RedBubble – clothing, mugs, books, bags galore!  We’ll have some new designs on the site soon.

nyf-gold-award-jay-sykes-circle-crop1And, as always,
Stay productive, stay awesome!

Jay Sykes
Executive Producer, 99% Perspiration