Northern Bear Films: How to Retain Viewers on YouTube

Northern BearHello, Creatives!  Our latest series of blogs comes from the lovely folk at Northern Bear Films, an award-winning creative film & media company, focused on creating and sharing entertaining stories.

Since launching in 2012, Aman, Jerome & the team have delivered projects for local to national brands, including names such as The National Trust, Creative England, and the British Film Institute.

13214814_10154220040238552_722453080_oToday, John Reed walks you through ways to keep your videos’ viewers on YouTube; when there’s so much content on thousands of other channels they can check out instead, why should they stay on your YouTube channel?

“For YouTube, eye catching thumbnails and intriguing titles hook viewers. Those are two crucial factors for a successful YouTube video, but what happens when people finish watching that first video – do they leave?  Don’t let them leave.  Just how your thumbnails and titles have combined to form the ultimate click bait, so should the rest of your channel and videos.

Continue reading “Northern Bear Films: How to Retain Viewers on YouTube”

Northern Bear Films – the Building Blocks of Video Production

Screen Shot 2016-04-10 at 14.10.45

Hello, Creatives!  Our latest series of blogs comes from the lovely folk at Northern Bear Films, an award-winning creative film & media company, focused on creating and sharing entertaining stories.

Since launching in 2012, Aman, Jerome & the team have delivered projects for local to national brands, including names such as The National Trust, Creative England, and the British Film Institute.

Today, the basics – a very building-blocks approach to video production;
from the ground up, with or without a budget.

What is video production?

Northern Bear.jpgVideo is a great way to capture audience attention and convey the message in a short period of time, but have you ever wondered the different stages and the work that goes behind the scene before you see the polished product?

Here are the 3 main steps you need to consider if you are looking to create video content:

Continue reading “Northern Bear Films – the Building Blocks of Video Production”