Hello, Creatives! If you’re like me, you’re the kind of person who wants to learn everything. I may specialise in audio, but it’s so handy to get your head around visual software too! But, unless you’ve been using Photoshop a while, you won’t know your way around the branding software. R.Branding are here to make your life easier, with their series of Adobe Photoshop tutorials.
Ryan Booth from R. Branding (who’ll be featured in an upcoming episode of the 99% Perspiration podcast) demonstrates exactly how Spotify brands their images, artwork, and adverts, using a similar duotone technique.
Learn how to stylise your images using the “Blend If” tool in Photoshop; enhance shadows and highlights, giving more depth to your subject / scene.
And, as always,
Stay productive, stay awesome!
Jay Sykes
Executive Producer, 99% Perspiration

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1. COME UP WITH A WONDERFUL IDEA.
Video is a great way to capture audience attention and convey the message in a short period of time, but have you ever wondered the different stages and the work that goes behind the scene before you see the polished product?
I love my job. Maybe I don’t find the chance to make audio documentaries & dramas as much as I’d like to (and certainly not as much as I envisioned back when I was a media production student), but being an Academic Tutor of radio & teaching how to create strong audio documentaries is something that fills me with immense joy.