At 8pm GMT this evening, content marketing expert Chris Marr will be talking live about Effective Content Marketing.
You might remember Chris from episode 8 of 99% Perspiration; and if you haven’t heard it, it’s worth checking out. Content Marketing, also known as inbound marketing, is quite a new word in the world of marketing – the basic idea is bringing customers to your business through getting content out there, even if your business has nothing to do with content generation – and you couldn’t pick a better guide than Chris Marr.
Continue reading “Balancing Content Strategy and Implementation”

