Balancing Content Strategy and Implementation

Twitter Tonight - CMAAt 8pm GMT this evening, content marketing expert Chris Marr will be talking live about Effective Content Marketing.

You might remember Chris from episode 8 of 99% Perspiration; and if you haven’t heard it, it’s worth checking out.  Content Marketing, also known as inbound marketing, is quite a new word in the world of marketing – the basic idea is bringing customers to your business through getting content out there, even if your business has nothing to do with content generation – and you couldn’t pick a better guide than Chris Marr.

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Episode 8 – How to get your work on BBC Radio 4

99% Perspiration - @99Podcast

Click to listen to episode 8

 

Radio Feature Production, Pocasting & Content Marketing

The latest episode features two big names in the world of podcasting.

Eleanor McDowall is the Senior Producer at Falling Tree Productions, and series producer of Short Cuts on BBC Radio 4. If you haven’t heard it, I would thoroughly recommend you take a listen; presented by comedienne Josie Long, the radio programme/podcast showcases the new short features made by audio producers around the world. And if you want to get your work onto the radio, it’s a great place to send your stuff.

Chris Marr is the founder or Learning Everyday Ltd  & creator of the Marketing Academy Podcast. His philosophy is that content marketing is an integral aspect to any business, creative or otherwise, and aims to help as many people as possible benefit from the benefits of content marketing.