Tag Marketing

#FundMyArt – Jamie Benson

99% Perspiration Leave a comment

“How do you fund your work as an individual artist?” – asked dance blog Stance on Dance.  And Jamie answered.

You might remember Jamie Benson from episode 14 of our podcast (if you haven’t heard it, please do, it’s one of my favourite episodes, all because he’s not afraid to tell it like it is!)

Well, Jamie has made a Funding 101 for dancers/choreographers, although it’s applicable to anyone looking for funding.

Jamie Benson

Jamie Benson

Why trust this guy?  Jamie’s probably one of the given his years of experience in writing grant applications for various organisations – his LinkedIn profile is extensive – so he knows some of the pitfalls and tricks that various individuals and groups face when looking for funding.

And that can be a daunting prospect for a lot of creatives, right?  Even if you’re used to it, it’s time-consuming, doesn’t offer a guaranteed pot of money, and full of hoops to jump through.

He quickly takes you through commissions, how to enhance your website,  fiscal sponsors, what to be wary of in grant applications, persistence in crowd funding…

Jamie Benson on “7 Way$ to Fund Your Art”.

For more on Jamie Benson, here’s his website, and for dancers/choreographers, we recommend you sign up to his marketing newsletter – especially if you live/work around New York City.

Finally, I’ve posted this on our website before, but here’s another snippet of solid funding advice; Jan Williams from the Caravan Gallery (an art gallery on wheels which tours all over the UK), on how to write successful funding applications;

NYF Gold Award Jay Sykes - circle crop.png
And, as always,

Stay productive, stay awesome!

Jay Sykes
Executive Producer, 99% Perspiration

Episode 20 – How to be a Hustler

99% Perspiration Leave a comment

Hello, Creatives!

In 2008, Beyoncé coined the phrase “a diva is a female version of a hustler”.

In all her super-star enriched glory, Beyonce may be right, but I had the pleasure of chatting with a self-declared “hustler” from Adelaide, Australia.

Since meeting Tiffany Rouge whilst she studied in the UK, she’s returned to the land down under and found herself the Marketing and Events Coordinator for the Hotel Richmond in Adelaide.

Screen Shot 2015-10-26 at 16.33.33

Click here to listen to Tiffany Rouge on Episode 20

“I have worked damn hard to get where I am. And I have hustled… A hustler just does stuff, they get stuff done, by any means possible. And I think that’s my superpower.”

Since this episode of 99% Perspiration was recorded, Tiffany has also been taken on as a radio producer at Fresh 92.7, and continues to organise fashion & clothing events in Adelaide.

Also joining us for Episode 20, Ed Westman brings some of his best advice for aspiring filmmakers – and in terms of getting your name out there, he can teach you how to “hustle” like the best.

Screen Shot 2015-10-26 at 16.33.07

Click here to listen to Ed Westman on Episode 20

“In a way, making a show-reel is redundant… You’re better off putting your work into a big portfolio, on a website, because then people will be able to see on a project by project basis what your skills are.”

Alongside freelancing as a Video Content Creator based in Sunderland, Ed is the Video Producer with the University of Sunderland’s Marketing and Communications department.

And until next time,

Stay productive, stay awesome!

Episode 8 – How to get your work on BBC Radio 4

99% Perspiration 1 Comment
99% Perspiration - @99Podcast

Click to listen to episode 8

 

Radio Feature Production, Pocasting & Content Marketing

The latest episode features two big names in the world of podcasting.

Eleanor McDowall is the Senior Producer at Falling Tree Productions, and series producer of Short Cuts on BBC Radio 4. If you haven’t heard it, I would thoroughly recommend you take a listen; presented by comedienne Josie Long, the radio programme/podcast showcases the new short features made by audio producers around the world. And if you want to get your work onto the radio, it’s a great place to send your stuff.

Chris Marr is the founder or Learning Everyday Ltd  & creator of the Marketing Academy Podcast. His philosophy is that content marketing is an integral aspect to any business, creative or otherwise, and aims to help as many people as possible benefit from the benefits of content marketing.